Competition in the customer experience is a priority in the retail industry, but the operational requirements needed to provide great experiences can be challenging. Accurate product data must be kept in the same standard across all channels as well as deep understanding of consumers.
At the same time, you need to manage hundreds of resellers and thousands of SKUs, and the demand for greater variety and customization of products continues to skyrocket. Lean and centralized master data are essential to address these issues.
Stibo Systems' Master Data Management solution, STEP, helps you achieve strategic results by creating a central repository of lean, accurate and consistent operational data about your products, customers, suppliers and more.